EMOTION EXCHANGE EVENT

Keynote with Dr. Reef Karim

Loews Coronado Bay Resort
4000 Coronado Bay Road
Coronado, CA 92118
Keynote Address
Main Ballroom

Thursday June 26th, 2025
6pm to 730pm

EMOTION EXCHANGE



Powerful communication is NOT information exchange, it's emotion exchange.

 You don't want your desired audience to THINK of you. You want them to FEEL your message, FEEL your solution, FEEL your products and services working in their life.

You want them to EXPERIENCE what working with you and buying from you would be like. This is how you create a deep connection with your people, with your audience.



Here's the problem... almost all Health & Wellness Professionals have been trained solely in information exchange and have no training in emotion exchange. 

You can't just share information and expect people to come to you.

 When choosing between multiple professionals, people gravitate to those individuals who they trust, who they like, who they feel like they know, who they feel "get it", who have a personal story themselves, and who have earned the right to speak to them. 

The public trust of health experts is lower than it's been in a long long time. There are many reasons for this but it's imperative that Health & Wellness Professionals regain the public trust and develop ways to deeply connect with their desired audience in a short amount of time.

Dr. Reef Karim integrated existential psychology, neuroscience, behavioral economics and Hollywood Performance Techniques for Audience Engagement to create a powerful platform called Mad Genius.



The Mad Genius Method has helped politicians, A-list celebrities, royalty and CEO's to become highly effective communicators.


It's time YOU learned this powerful platform and deploy this skill in your life. 

Introducing... EMOTION EXCHANGE




WHAT YOU'LL LEARN


1. When to use information exchange and when to use emotion exchange in communication online and with desired clients.
2. How to use the power of emotion exchange in sales conversations

3. How to use the power of emotion exchange in relationship conversations and conflict resolution

4. How to regain public trust for Health & Wellness Professionals by moving people emotionally to take action.

5. How to inspire people to experience your message, products and services to trust you, work with you, buy from you and believe in your message and ideas.



THE SPEAKER

Rarely do you see a scientist, healer, and performing artist sharing the same stage, let alone the same mind. But Reef Karim is an academic by day and performer by night who specializes in teaching business leaders the art and science of emotional exchange and the mad genius formula to not just deliver information but to emotionally move an audience to take action in a short amount of time

This is the secret behind some of the world's greatest speakers and sales people.

Reef took his background and experience in neuroscience, existential psychology, television hosting, feature film acting and advertising and created a program and methodology unlike any other.

Reef founded the Mad Genius Method, the Mad Genius VIP Program and Mad Genius LIVE Bootcamp; he served as an Assistant Clinical Professor at the UCLA Semel Institute for Neuroscience for over a decade, published in prestigious medical journals, and now speaks on stages all over the world.

Reef’s innovative work has been profiled in Time, Forbes, Business Insider, Oprah.com and he’s been interviewed by Oprah, Larry King, Deepak Chopra, Anderson Cooper, Dr. Oz and many other media outlets. He's hosted multiple network television shows, acted in big feature films and performed improv and stand up comedy on stages all over. For his groundbreaking work in innovation, medicine and entertainment, Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy!) Dr Reef has advised A-list Actors, Politicians, Royalty & CEO's all over the world to become more effective communicators to expand their reach and impact.

Forbes notes, “Dr Reef Karim has worked with a who’s who of A-List Actors, Politicians, Royalty, Rock Stars, Professional Athletes, and Fortune 500 CEO’s”

Dr. Reef is a transformational scientist, highly-sought-after communications advisor, and award-winning performing artist who believes that the future of health is in health communication as he grew tired of seeing so many smart health & wellness experts, with life changing and life-saving messages, NOT be seen, heard, or have great impact.

That's why he created Mad Genius.

Reef and his team are on a mission to train as many health professionals and entrepreneurs as possible in the Mad Genius Method so they are seen as preeminent thought leaders, NOT just in their clinics, centers, and hospitals, but on social media, on podcasts, on television, in film, and in all media.

Disruptive Communication Event

Keynote By: Dr. Reef Karim

Loews Coronado Bay Resort
4000 Coronado Bay Road
Coronado, CA 92118
Keynote Address

Bay Terrace

Friday June 27th, 2025
Keynote: 8 am to 9:00 am

One of the most effective and powerful ways for busy health & wellness professionals to generate more impact, influence, income, and scale business is through disruptive communication training in storytelling, performance, messaging, and persona development.

Do you know how to convey your value?

Do you know how to inspire people, emotionally move people, and compel your desired audience to take action? To feel inspired to work with you, buy from you, and believe in you and your message?

It's time to learn the art and science of disruptive messaging to say what other people are thinking, to be seen as an insider, to gain the trust and admiration of your desired audience, to stop the scroll, to command authority and attention.

Learn the SECRET behind many of the world’s greatest speaker and sales people.

Because if you don’t know how to package WHAT you say and know HOW to say it, you’ll be left behind. It doesn’t matter how many degrees you have or how much specialty training you have, or where you went to school, what matters is…

Can you deliver emotion exchange instead of just information exchange

In this keynote, Dr. Reef Karim shares the neuroscience of emotional encoding, principles of neuromarketing, and the psychological science of audience emotional investment and existential psychology for memorable persona development.

All key components in Disruptive Communication.

There are so many credible, qualified, smart health experts who have really important messages to share, LIFE-CHANGING messages, LIFE-SAVING messages, who aren’t seen, and who aren’t able to stand out from the noise.

Let’s be real.
You have spent so much time, energy, and resources to get trained in your technical expertise. Now it’s time to get trained in how to COMMUNICATE that expertise.

LEARNING OBJECTIVES

1. Ideate your provocative statement to open your signature talk and all content creation
2. Come up with 3-5 data and statistics as evidentiary support for your provocative statement
3. Document your three main rants: the problem rant, the solution rant, the “why you” rant.
4. Know the novelty and differentiation of your solution to the problem you’re an expert on.
5. Craft your aha moment discovery story of your big idea utilizing our proprietary template.

THE SPEAKER

Rarely do you see a scientist, healer, and performing artist sharing the same stage, let alone the same mind. But Reef Karim is an academic by day and performer by night who specializes in teaching business leaders the art and science of emotional exchange and the mad genius formula to not just deliver information but to emotionally move an audience to take action in a short amount of time

This is the secret behind some of the world's greatest speakers and sales people.

Reef took his background and experience in neuroscience, existential psychology, television hosting, feature film acting and advertising and created a program and methodology unlike any other. 

Reef founded the Mad Genius Method, the Mad Genius VIP Program and Mad Genius LIVE Bootcamp; he served as an Assistant Clinical Professor at the UCLA Semel Institute for Neuroscience for over a decade, published in prestigious medical journals, and now speaks on stages all over the world.

Reef’s innovative work has been profiled in Time, Forbes, Business Insider, Oprah.com and he’s been interviewed by Oprah, Larry King, Deepak Chopra, Anderson Cooper, Dr. Oz and many other media outlets. He's hosted multiple network television shows, acted in big feature films and performed improv and stand up comedy on stages all over. For his groundbreaking work in innovation, medicine and entertainment, Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy!) Dr Reef has advised A-list Actors, Politicians, Royalty & CEO's all over the world to become more effective communicators to expand their reach and impact.

Forbes notes, “Dr Reef Karim has worked with a who’s who of A-List Actors, Politicians, Royalty, Rock Stars, Professional Athletes, and Fortune 500 CEO’s”

Dr. Reef is a transformational scientist, highly-sought-after communications advisor, and award-winning performing artist who believes that the future of health is in health communication as he grew tired of seeing so many smart health & wellness experts, with life changing and life-saving messages, NOT be seen, heard, or have great impact.

That's why he created Mad Genius.

Reef and his team are on a mission to train as many health professionals and entrepreneurs as possible in the Mad Genius Method so they are seen as preeminent thought leaders, NOT just in their clinics, centers, and hospitals, but on social media, on podcasts, on television, in film, and in all media.

MASTER YOUR MADNESS EVENT

How To Find Personal Meaning & Creative Vision In A World That Doesn’t Want You To
Opening Keynote: Dr. Reef Karim

TPN Health
Ascendent IOP
210 East 58th Street
New York, NY, 10022

February 25th, 2025
Event 1 pm to 3pm eastern

Master Your Madness is part social commentary, part practical wisdom, and part action-driven techniques for clinicians working with clients/patients and individuals struggling from trauma, mental health challenges, addictions, and existential issues.

This keynote is delivered by thought leader Dr. Reef Karim, who helps inspire us and our clients to find meaning in a world that is often toxic and troubling, leaving many in a constant state of crisis. Dr. Reef helps both clinicians and the people we work with better their human experience by redefining the madness out there; he does this by shifting our mind and energy from stress and conformity to inspiration, creative vision, and meaning.

If you are a clinician who wants to help your clients stop self-sabotage, overcome the status quo to feel more alive, and to operate their life with more connection and authenticity, this experience is for you.

The educational goal for this workshop is to: increase knowledge of how the unconscious drives our behaviors, decisions, and feelings about ourselves; improve clinician self-realization as well as provide them with the skills to improve their clients/patients’ self-realization; and increase insight and tools to better help clients in crisis.

In a culture that feels toxic to the pursuit of our personal meaning, with mental health treatment skyrocketing and the personal development industry exploding, this content is more important than ever before.

Our technology has far outpaced our brain’s ability to process it, rendering many feeling overstimulated, unexpressed, uninspired, and unrealized.

LEARNING OBJECTIVES

1. Know how to utilize the five different modalities individuals can utilize to explore their unconscious.


2. Identify three ways to enhance cognitive flexibility to expand your creative vision and find newsolutions to old problems.


3. Describe how to use Dr. Reef’s three rhythms when assessing your blocks, resistance, and limitations.
4. Discuss how to better understand mental health through the metaphor of madness energy.
5. Know how to become the gatekeeper of your own mind to protect your energy of inspiration.

THE SPEAKER

A transformational scientist, trusted and interviewed by Oprah, Deepak Chopra, Dr Oz, Larry King, CNN, FOX, and many others, and a thought leader who’s helped well-known politicians, Fortune 500 CEO’s, Hollywood A-Listers, royalty, rock stars, professional athletes, and the homeless and disenfranchised, Reef Karim has been called: The Master of Madness. Reef is on a mission to help us better our human experience by blending neuroscience and psychology with philosophy and practical wisdom.

A transformational scientist, trusted and interviewed by Oprah, Deepak Chopra, Dr Oz, Larry King, CNN, FOX, and many others, and a thought leader who’s helped well-known politicians, Fortune 500 CEO’s, Hollywood A-Listers, royalty, rock stars, professional athletes, and the homeless and disenfranchised, Reef Karim has been called: The Master of Madness. Reef is on a mission to help us better our human experience by blending neuroscience and psychology with philosophy and practical wisdom.

As a humanistic psychiatrist, academic, researcher, and experienced Film & TV performer, Dr. Reef has helped leaders all over the world to upgrade their life through personal discovery, disruptive communication, overcoming self-sabotage, and connecting WHO we are to WHAT we feel called to do. Reef Karim is the CEO of Mad Genius, a disruptive communication company (madgeniusexperience.com) and the CEO of Madness Inc., a personal development and content creation company (masterthemadness.com). For his work in medicine, psychology, and entertainment, Dr. Reef was voted one of LA’s Most Fascinating People & One of People Magazine’s Sexiest Men Alive (hey, smart is sexy).

EMOTION EXCHANGE 

THE ART & SCIENCE OF EMOTION EXCHANGE FOR HEALTH & WELLNESS PROFESSIONALS

Health Business Growth Conference
Date: April 04, 2022
Time: 2pm to 3pm (pacific)

With: Dr. Reef Karim

EMOTION EXCHANGE

Powerful communication is NOT information exchange, it's emotion exchange.

You don't want your desired audience to THINK of you. You want them to FEEL your message, FEEL your solution, FEEL your products and services working in their life. You want them to EXPERIENCE what working with you and buying from you would be like. This is how you create a deep connection with your people, with your audience. 

Here's the problem... almost all Health & Wellness Professionals have been trained solely in information exchange and have no training in emotion exchange. 

You can't just share information and expect people to come to you.

When choosing between multiple professionals, people gravitate to those individuals who they trust, who they like, who they feel like they know, who they feel "get it", who have a personal story themselves, and who have earned the right to speak to them. 

The public trust of health experts is lower than it's been in a long long time. There are many reasons for this but it's imperative that Health & Wellness Professionals regain the public trust and develop ways to deeply connect with their desired audience in a short amount of time.

Dr. Reef Karim integrated existential psychology, neuroscience, behavioral economics and Hollywood Performance Techniques for Audience Engagement to create a powerful platform called Mad Genius.

The Mad Genius Method has helped politicians, A-list celebrities, royalty and CEO's to become highly effective communicators. 

It's time YOU learned this powerful platform and deploy this skill in your life. 


WHAT YOU'LL LEARN
1)  When to use information exchange and when to use emotion exchange in communication.
2)  How to use the power of emotion exchange in sales conversations
3)  How to use the power of emotion exchange in relationship conversations and conflict resolution
4)  How to regain public trust for Health & Wellness Professionals by moving people emotionally 
5)  How to inspire people to experience your message, products and services to trust you, work with you, buy from you and believe in your message and ideas.

YOUR SPEAKER
Dr. Reef Karim specializes in why we do what we do, how to disrupt old thinking by developing more cognitive flexibility and the art and science of emotion exchange as a powerful communication strategy. As the founder of Mad Genius and Master The Madness, Dr. Reef integrates existential psychology, neuroscience, behavioral economics and performance training to help people develop more significance and connection in their personal life and more sales and scale in their professional life. As a double-board certified medical physician and humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in, to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotion exchange. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do and WHAT you love to watch. 

PERFORMANCE MASTERY

The World According to Dr. Reef Karim

An experience of wisdom, science, and comedy through the lens of Performative Mastery. Learn how to engage an audience deeply.

Nightlight Studios
191 Monterey Pass Rd, Monterey Park, CA 91754

Date: 12/30/23
Time: 12noon to 3pm

Speaker/Performer: Reef Karim

PERFORMANCE MASTERY

Definition: 
To operate in human excellence through authentic expression and the ability to communicate through performance. This applies to sales, relationship deepening and building significance in one's personal and professional endeavors.

Welcome To The Madness!

The Madness of a live event that's part speaking engagement, part musical, part stand up show, part storytelling, and part group participation dance show.

Disclaimer:
This is not an ordinary lecture, it's an experience. 

Why?

Because Reef Karim is NOT just a talking head. He's a highly engaging scientist, master storyteller, and known performer who shares his point of view after decades of training and experience on the human condition. Reef sees things that most people don't (no, he's not crazy, just a little mad.. as in mad genius)

WHAT YOU'LL LEARN
FROM PERFORMANCE MASTERY & REEF KARIM
1)  How to tell a captivating story to have people on the edge of their seats. Storytellers rule the world.
2) Why shifting your Madness is the key to life
3)  How to figure out your calling
4)  How to connect who you are to what you do and be able to communicate it. 
5)  The power of emotional communication and emotion exchange.

Award winning actor, writer, comic, television host, and humanistic psychiatrist, Reef Karim, will teach the art and science of Performative Mastery, tell powerful and funny stories, share insider tips and wisdom to deepen your life, and provide you tools to make your life more connected and prosperous. Reef will share his thoughts on existential psychology, neuroscience, behavioral economics, relationship building, emotional communication and how to succeed and find more meaning in an often toxic and limiting world. You'll learn how to stand out from the sea of others who do what you do so that you come across more dynamic, captivating, and memorable. You'll learn to Master The Madness and awaken your inner Mad Genius.

OUR SPEAKER

Dr. Reef Karim is a world-renowned expert in human behavior, relationships and emotion exchange. As a humanistic psychiatrist specializing in existentialism and neuroscience, and as an award winning performer who has hosted multiple network television shows and acted in big feature films, Reef realized that we all need to know HOW to express who we are, what we do, why we do it, and what we believe in to deepen our existence, and as such, he founded the business training platform Mad Genius to help entrepreneurs, personal brand owners, coaches, and CEO’s elevate their communication skills to generate more sales, clients, and visibility by learning the art and science of emotional communication. He also built the brand Master The Madness, to help individuals diminish the toxic external madness out there and increase the soulful and creative madness within us. As a television host, feature film actor and digital content writer, Reef knows how to create powerful content. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, trained with Oprah’s media trainers, and went to film school for narrative writing and audience engagement strategy. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy). Reef Karim built the company Madness Inc. to connect WHO you are with WHAT you do with WHAT you love to watch.

SOUL CV

BEING & DOING MASTERCLASS SERIES 2023

Online Experience

Date: 10/3/2023

Speaker:  Dr. Reef Karim

Why do so many smart, talented, and hard-working people feel so unfulfilled and uninspired right now?

Feeling like something is missing?

What’s Missing?

YOU

Your essence. Your inner knowing. Your soulful expression.

If you’ve been feeling all the externalized pressure, stress, fear, conflict, and overstimulation, then you know how important it is to get out of your head and into your heart and soul.

It's time to turn down the volume of the external world and turn up the volume in you.

Let’s take a deep dive into your soulful expression and originality and what It says about you.

Dr. Reef will take you through the stages of his powerful Soul CV process.

How do you see the story of your life by connecting to your inner knowing and soulful truth.

If you’re interested in living with more passion and purpose, this is definitely for you!

Bring more of who you are to what you do.

What if we could design our life, follow our calling, deepen our relationships, based on our inner knowing and soulful expression?

WHAT YOU’LL LEARN

1) The energy that powers us from within

2) How to turn down the volume of the external world

3) How to turn up the volume within you

4) The Soul CV Process

5) Creating your own Soul CV

OUR SPEAKER

Dr. Reef Karim is a world-renowned expert in human behavior, emotional communication, and how to overcome blocks, resistance, limitation, and old thinking. As a humanistic psychiatrist specializing in existentialism and neuroscience, Dr. Reef believes we live in a culture that is currently toxic to authentic soulful expression. As such, Reef has made it his mission to help people Master The Madness to shift their energy and expand their creative vision to live a more meaningful, passionate, and productive life. Dr. Reef has been interviewed by Oprah, Deepak Chopra, Larry King, Anderson Cooper, and many others for his take on the human experience. He’s been on the biggest stages and biggest shows, talking about personal discovery and mental health. Reef was voted one of LA’s Most Fascinating People and one of People Magazine’s Sexiest Men Alive (hey, smart is sexy).